About Us

About Us


FOR THE ONES is a brand created in efforts to normalize and promote mental health conversations through clothing that draws people in. A majority of all sales proceeds are donated to mental health initiatives across Canada including the Canadian Mental Health Association, and the Yellow Ribbon Suicide Prevention Program. We are always looking to support new local initiatives, if you know of a community program or organization that does great work in mental health, please send them our way!

Brendan Attrill - Creator


A young creative with an interest in entrepreneurship, this brand was sparked out of a desire to help others struggling with mental illness and in the hopes of turning his family’s grief after suicide loss into something that could change others’ lives. FOR THE ONES officially launched on May 24th, 2020 in honour of an impressive story teller named Chris Sexsmith. With a mission to design striking clothing that creates a platform for daily mental health conversations amongst people of all walks of life. A natural connector who is always striving for more, he hopes the brand will become more than just a clothing line into a movement of change.


Cam Birse- Creative Designer


Passionate from a young age about design, this talented team member has also spent the better part of his life working in the field of Mental Health and Addiction. Knowing the battles of mental health himself, becoming a part of the FOR THE ONES team was a place where he could express his creativity while bringing awareness to a cause that resonates deeply with him. Awesome new designs and logos, along with expanding our partnerships are a few of his focuses for the brand.


Alyssa Attrill- Blog Author, Editor


Having a lifelong interest in psychology and a degree in social medicine that focuses on removing barriers that keep people from accessing healthcare resources, it became integral for her to do more for those struggling with mental health by using her personal experience with chronic pain and C-PTSD to help end stigma, support the community and help others learn how to reach out. An educator at heart, she hopes to one day create holistic inclusive mental health education for people of all ages.